Before the relaunch: test system against live
How to check before go-live whether the test system serves the same site — with eight verdicts per page and a finished redirect file.
Tips
Thirty problems from real projects and how to work through them with JMX. Every article answers a question somebody actually asks, names the steps through the application one by one, and says at the end where the tool stops.
Rankings gone after the relaunch: finding the technical cause
Rankings collapse after the relaunch. How to check with JMX whether the old URLs arrive on the new domain — and where the tool ends.
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New pages not indexed: finding the technical cause
46 of 80 new posts sit at “Discovered – currently not indexed”. Seven steps in JMX that narrow the technical cause — and their limits.
Traffic collapses: narrow the cause instead of guessing
Clicks gone, cause unknown: how History, Search insights, Technical and log data in JMX give you the second point in time that explains the drop.
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Getting filters, search pages and print views out of the index
Filter combinations, internal search results and print views are in the Google index: how to find, classify and get rid of these addresses with JMX.
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Cannibalisation: deciding which of the two pages stays
Two of your own pages rank for the same query and keep displacing each other. How to evidence the case in JMX, pick the stronger page — and what the numbers cannot give you.
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Titles cut off: check by pixels, not by characters
Google truncates titles and descriptions by pixel width, not by character count. How to find the affected pages in JMX and read them correctly.
Untangling redirect chains after three relaunches
After three relaunches every address redirects across four hops. How to find the chains and loops with JMX and write a clean .htaccess.
The crawl does not get through: 403, timeout, login area
A crawl that stops at 180 pages looks like a small site. How to find the cause with JMX: speed, identity, robots.txt, login.
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Ten thousand pages, three days of budget: where to start
A shop with ten thousand pages and budget for three days: how to set the order in JMX via segments, Technical and the task list.
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